Apart from that, I've filed it neatly in my 'sleeper site' category and really don't have much else to say about it.
What's a 'sleeper site'?
I call sites or social networks that I don't initially have a lot of use for 'sleeper sites'. I'll reserve an account, have a quick play and then leave it to simmer away and build some features and users.
I want to hug you and squeeze you
There are very few sites that I instantly fall head over heels in love with.
Trademe was love at first site (I used to be a TopSeller). Same with Typepad, Twitter and, this cute little guy, Posterous. I had brief affairs with Yahoo, webmonkey, myspace, ICQ, Viddler and about another 20-odd sites if my namechk records are accurate.
Facebook was a sleeper for me until it grew a mainstream audience. Same with LinkedIn. Tumblr has recently risen from three years of obscurity since I joined to 'chosen child' status in my browser by attracting a large, young, super creative and commercial-free audience that curates exceptional content rapidly with the reblog feature.
I'm not sure what causes an awkward social reject to turn into a 'killer app' but I would never be silly enough to write off big players like Microsoft (so.cl) and Google (Google +) in the social network space.
For now, I'll just leave so.cl sleeping and see what it turns into once it gets a bit bigger.